Despite the recent slump in the price of non-fungible tokens (NFTs), Ronaldo has signed up with a Binance (cryptocurrency exchange) to issue exclusive NFTs.
Ronaldo made it clear that his NFTs are not a tool for speculation, but a bridge between him and his fans. "For me, the relationship with the fans is very important. So, to bring new experiences to the fans and connect with me through this platform of NFTs is what I expect."
Binance CEO Changpeng Zhao is also very optimistic: "Cristiano Ronaldo is one of the best players in the world. His fame has gone beyond football and across different fields."
While Ronaldo appears to be confident in cryptocurrencies, the recent downward trend in cryptocurrency prices is worrying. Many cryptocurrencies have more than halved in value since November. Therefore, some cryptocurrency exchanges need to lay off staff, and the situation is not optimistic.
But Ronaldo has many fans around the world, the situation may be different, if he launches NFTs, it may trigger panic buying.